[China Glass Network] With the development of e-commerce, telephone has become more than just a communication tool, and has become an important tool for marketing and business development. This article will show you how to effectively guide customers in phone interviews, get the information you want, and implement sales tips.
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1. First, you must be clear about the purpose of the telephone interview, and know what you want to get through this telephone interview.
2. Before making a call, you should design the process to achieve the desired goals, prepare a list of questions, and be prepared for possible answers.
3. You can call multiple departments of a company or organization. This will not only help you find the right interviewee, but also help you understand the company's organizational operation mode (such as project decision process, procurement process, etc.). If you need to call the same phone to many similar businesses, this information will be very helpful. The Human Resources Department, the President's Office, the Purchasing Department, and the Investment Department are all departments that can make first contact.
4. Choosing a higher administrative department of a company (such as the president's office) to start a telephone interview is a good choice. Because the company president or president secretary usually knows which department or who is responsible for the work. Considering that their work is very busy, it is a good choice to ask questions at the right time, for example: "Who is your company responsible for... work?"
5. If you get contact information for a lower position from a higher position (for example, from the president's office), you should name the position or position of the higher position at the beginning of the interview to improve the credibility of the interview and importance. For example: "Your company, Mr. Wang asked me to call you to find out...".
6. After completing a brief introduction of your personal and company, you should first consult the respondent's permission before entering the official content of the telephone interview.
7. If the respondent is very busy at this time, try to agree with the respondent on the time of the next interview. Optional questions should be used when agreeing, such as "Do you see if our next interview is scheduled for tomorrow morning or afternoon?", "Is it 2 pm or 3 pm?"
8. During the telephone interview, pay attention to listening to the background sound in the phone, for example, there are ringing tones, doorbells, and someone's speech. At this time, you should ask the respondent if you need to leave the process, which indicates that you respect the respondent.
9. Improve your ability to ask questions and obey. Guide your phone interviews by asking questions, and correctly understand the client's intentions, including voice-overs, when listening to the respondents' answers.
10. Later, it is more important. Be sure to have confidence and perseverance. If you persist, you will be able to find someone who will provide you with information or purchase products.